Brave Girls are the New Official Ambassadors of the Korea Tourism Organization (KTO) for 2021, and they will be promoting tourism in Korea through the “Level Up Your Rhythm of Korea” campaign. The Ministry of Culture, Sports, and Tourism and the Korea Tourism Organization (KTO) have announced that K-pop girl group Brave Girls will be the new official ambassadors for the 2021 Korea tourism campaign “Level Up Your Rhythm of Korea.”
Brave Girls will feature in five promotional videos focussing on themes such as limit, selfie, velocity, style, and time travel. These videos will be going live on KTO’s social media channels, such as Facebook and YouTube. These promotional videos will feature the quartet in beautiful locations such as Seoul and other regions throughout the country.
“We are planning to target the MZ generation [millennials and Gen Z] in East Asian countries who are highly interested in Hallyu [Korean wave]”
Korea Tourism Organization (KTO)
Another video featuring collaborative works of Leenalchi (band) and the Ambiguous Dance Company will be released. It’ll be like a follow-up of last year’s campaign, “Feel the Rhythm of Korea.”
The videos will have a mix of contemporary Korean hip-hop along with traditional folk music. There will be elements within that will vitalize domestic tourism in South Korea. Many locals artists have participated in the creation of this video.
You can see the videos featuring Brave Girls on KTO’s YouTube channel, ImagineYourKorea, and its Facebook page. In September, you can look forward to additional songs and videos on all the global platforms.
Brave Girls and Level Up Your Rhythm of Korea
Level Up Your Style
If you love shopping, visit South Korea, and you’ll have so many places to shop! You can find many Korean products, including K-beauty, Korean fashion, and trendy products to level up your style. And the best part, you can look like your favorite K-pop idols.
Level Up Your Limit
Break your limits and challenge yourself with loads of fun activities in Korea. Float up in the air in a hot air balloon or explore the deepest water depths in a submarine. There’s everything and more in Korea that you can enjoy Korea and level up your personal limits!
Level Up Your Speed
Whether you want your heart thumping with adrenaline or want to find that inner peace, South Korea is the best place to explore! Find thrilling rides in any of the theme parks in Korea, or choose a temple stay program for getting in touch with your inner self.
Level Up Your Selfie
Fan of taking selfies and pictures whenever you are traveling? Take your selfie game to another level with your camera and selfie apps in all the Instagrammable spots all around South Korea.
Level Up Your Time-Slip
Travel back in time or forward into the future, South Korea offers all the best places for you to explore. There are unique places that’ll take you back into the Joseon Dynasty. You can choose to visit the Space Center for a futuristic experience. South Korea has it all!
For more information about Brave Girls and other iconic K-pop stars, visit K Pop Post.
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