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Dive into BLACKPINK’s latest interactive experience, the ‘Pink Area’ map, launched just days before their ‘Deadline’ World Tour kicks off. Explore how fans are decoding clues and what to expect from the group’s global comeback.
BLINKS or the BLACKPINK fans had an exciting morning at the very start of the month after the K-pop girl group launched a new interactive website with a mysterious ‘Pink Area’ map. The introduction of the “Pink Area,” an interactive experience that has captivated BLINKs worldwide. This innovative concept not only teases potential new projects but also intertwines with the group’s upcoming 2025 “Deadline” World Tour, offering fans both virtual and real-world avenues to connect with their idols.
Welcome to PINK AREA
— BLACKPINKOFFICIAL (@BLACKPINK) June 30, 2025
🔗https://t.co/SXfWpARqXQ#BLACKPINK #블랙핑크 #PINKAREA #YG pic.twitter.com/lb6yQmHPQt
Unveiling the ‘Pink Area’
The “Pink Area” emerged as an interactive map shared by BLACKPINK, sparking widespread speculation among fans. The map features various locations marked in pink, leading many to believe it hints at upcoming tour stops or significant announcements.
There are a total of five sites are marked on the map, including some of the most popular tourist spots of Seoul. Three of the sites, namely Banpo Bridge, Sevit Island, and the Namsan Seoul Tower, have dates marked July 4-6 on the map. Two sites, the YG Building and the Shinsegae Department Store, are marked with DO NOT JUMP sign with the ‘NOT’ crossed out in a pink spray paint.
At the moment it is unclear as to what these sites may refer to but the fans are all over the socials speculating on what it could be!
BLACKPINK’s 2025 ‘Deadline’ World Tour
Adding to the excitement, BLACKPINK are all set with their 2025 “Deadline” World Tour, set to commence on July 5 in Goyang, South Korea. And since the dates coincide with the markings on the map, fans believe that the interactive map has clues about events timed to coincide with the tour.
The tour will span major cities including Los Angeles, New York, Paris, Barcelona, and London, where they will make history as the first K-pop girl group to headline Wembley Stadium. Notably, the group plans to debut their comeback single at the tour’s opening show in Goyang.
A BLINK’s Guide to Must-Visit Spots from the Pink Area Map
BLACKPINK’s ‘Pink Area’ interactive map has ignited excitement among BLINKs worldwide, highlighting significant tourist locations in Seoul that hold special meaning for the group and their fans. If you’re planning a BLACKPINK pilgrimage to the heart of K-pop, here are the five locations from the Pink Area map you should explore.
Banpo Bridge & Moonlight Rainbow Fountain
Experience the mesmerizing Moonlight Rainbow Fountain at Banpo Bridge, the world’s longest bridge fountain. From April to October, enjoy nightly shows where water dances to music, illuminated by vibrant lights. This romantic setting is perfect for evening strolls and offers picturesque views of the Han River.
Some Sevit (Sebitseom)
Adjacent to Banpo Bridge, Some Sevit comprises three floating islands on the Han River. These islands host cultural events, exhibitions, and offer stunning night views of Seoul. It’s an ideal spot for relaxation and capturing memorable photos.
Namsan Seoul Tower (N Seoul Tower)
Perched atop Namsan Mountain, N Seoul Tower provides panoramic views of the city. A popular spot for couples, the tower’s “Locks of Love” area allows visitors to leave padlocks as symbols of affection. The tower is especially captivating at night when illuminated against the Seoul skyline.
YG Entertainment Headquarters
Located in Mapo-gu, the YG Entertainment building is the creative hub where BLACKPINK hones their craft. While the building isn’t open to the public, fans often visit to feel closer to the group’s origins. Nearby, The SameE Café offers BLACKPINK-themed beverages and merchandise, making it a must-visit for fans.
Shinsegae Department Store
Situated near Myeongdong, Shinsegae Department Store is a luxury shopping destination that BLACKPINK members have been known to frequent. Beyond shopping, the area offers a glimpse into the upscale lifestyle and fashion that the group embodies.
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